Growing East-West Capabilities

The MindTribes Story…

MindTribes works with both Australian and Multinational corporates to develop Intercultural Business Capability. This means working from a job centric view to accelerate competence when working in a foreign climate.

We ask the question, what do you need to do differently to buy, sell, service, negotiate and manage in a culturally different environment?

We have found that corporates who don’t invest in growing cultural competence suffer unrealised sales, low customer satisfaction metrics, staff turnover and poor integration.

Our differentiator is that we don’t just focus on cultural training.  We focus on operational and business performance when two or more foreign climates come together.  Our approach is partnering with a client to deliver customised cultural diagnostics and training, followed by rigorous performance coaching and longitudinal measurements of performance improvement.  Unique to MindTribes is the MIBQ, the Intercultural Business Questionnaire that maps Australia-India-The Philippines-Singapore-Malaysia-Sri Lanka-Fiji-Japan-US-UK-Africa. There is no other company that focusses on cross cultural business competence in this niche way.

Applications of MindTribes services are in offshoring, outsourcing, multinational corporates, mergers, acquisitions and expatriate relocations.  Our clients are leaders in the credit card, banking, online-education and global relocation industries.

 

Div & Vick Pillay

Div & Vick Pillay

Co-Founders MindTribes

Div  & Vick are Co-Founders of MindTribes.  Being South African-Indian-Australian they know personally how cultural diversity can be leveraged or be a barrier.  Both performance focussed, with an eye on business improvement, their solution is tailored to bring results.

Prior to founding MindTribes, Div spent 14 years mostly in senior People and Culture roles in the BPO industry working across South Africa, Malaysia, Australia, India and The Philippines.

Vick spent 20 years in Strategy, Business Performance and M&A in consulting and multinational corporates in senior roles supporting C-suite and boards across Africa, Australia, Asia, Europe and America.

Latest blog

Fijian-Australian Business Transformation

Here is Martha Wedlock’s speech given on the 28th of September at the UK Customer Excellence Awards, 2017. “Bula everyone!  This is our Fijian greeting, it means Hello and how are you?  My name is Martha Wedlock and I am a Senior Team Leader (TL) at Mindpearl, Fiji.  Today I am going to share with you our change story.   Why me to represent this change?  Well, as a Team Leader I was involved right from the beginning and have seen the change through to our solid revenue results. Before I begin, let me introduce the three companies involved in the change: Mindpearl, where I am a TL. Mindpearl is a global multilingual contact centre Santa Fe Wridgways, Mindpearl and MindTribes joint client: a global relocations firm. MindTribes: (a company that our client introduced us to) works to improve business performance by culturally aligning people. In this case MindTribes worked to align us as Fijians to our Australian customers to improve our sales. Before I begin our change story, it is important for you to know a little background, so you understand how big our transformation really was.  Initially with Santa Fe in 2016, we were asked to perform customer service work, which Fijians are great at.  A few months in, our client challenged us to do sales calls and provided us with training from one of their senior sales leads from Australia.  We grew in competence and did convert an adequate number of leads, however we could do better.  In September 2016, Santa Fe’s CEO introduced us to MindTribes and our transformation began. MindTribes way of working is to... read more
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